In order to get money on your way to becoming rich, someone must be prepared to give it to you. Unless it is a generous relative or friend, this is not likely to happen so easily. People will give you money only as a means of getting whatever it is that they want.
So the starting point for you, on your way to being rich is to understand what it is that people want. This may sound particularly obvious and very simple, yet not understanding this principle is the prime reason why most people don’t make enough money.
People will only pay you if you closely meet their needs and desires, or remove their frustrations, fears or concerns. What successful people do is use all their energy to get to know and understand what needs people have.
They do this through their research, their experience and their own understanding of people.
So find a better way to help satisfy people’s needs. This will be the cornerstone of your success in business.