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When will nollywood lay emphasis on quality?

Third largest film industry but lacks quality. When will they know that quality counts and not quantity?

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I'M NOT SURPRISED, IT'S ALL A FALLOUT OF THIS SAME SHORT-CUT & FIRE BRIGADE APPROACH TO EVERY THING. SENSE OF PROFESSIONALISM IN NIGERIA IS SO LOW, MANY NIGERIAN PROFESSIONALS SEE IT AS A WASTE OF TIME OR RESOURCES TRYING TO DO SOMETHING OUTSTANDING, WHAT THEY SAY IS, 'LET'S JUST DO IT LIKE THAT, THAT'S THE WAY OTHER PEOPLE DO THEIR OWN'. SO HOW CAN STANDARD IMPROVE TO MEET VIEWER'S EXPECTATION. you see am!

Motorcycle Jackets

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@Gar3th

thanks for the link(especially "the making of street of Calabar"). my faith have been slightly restored knowing that some FEW people out there are willing to work properly in Nollywood to make quality pictures. . . . . . . . .stunt director, proper extras, proper filming/lighting/sound equipment and technicians, fantastic!!!!

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True talk and then again to get rid of NGWADACs

if you want to know who are NGWADACs go to

http://www.nairaland.com/nigeria/topic-493091.0.html

You are absolutely right, OMEGA made that point in this thread

http://www.nairaland.com/nigeria/topic-493091.0.html

Since so many naijas dont know d difference btween quality stuff and mediocre stuff, those NGWADACs would continue to produce what appeals to naija, hence this lackluster market so until Naijas starts insisting on good quality movies.

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@GAR3TH

The "IJE" movie looks and sound fabulous only because someone (The Director: chineze anyaene) was determine to walk the extra mile, do the extra work, go away gain valuable experience to produce a master class,

If the rest are willing to do the extra work, put in the extra shift, Nigeria would produce better movies, compared to the CRASH, BANG, WALLOP approach to producing movies

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Some nollywood movies are actually becoming good

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Piracy is a big issue but that is not a justification to produce films that lacks quality. The us movie industry Hollywood makes billons of dollars a year but you can see that 99.9% of their movies that are sold in Nigeria are pirated(so Nigeria contributes almost nothing to Hollywood profits). If a producer in Nigeria film industry produces a movie that has good quality, it will have an international acceptance and with the right distribution channels, he or she can make millions of dollars from usa,europe e.t.c without worrying about the piracy issue in Nigeria

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^^^

Positive Criticism brings out the best in a bad situation. an Nollywood is heading for one with the way they are approaching film-making and producing.

If Nigerians are not the ones to tell them this sorry truth, then is it Hollywood that will tell it on CNN one day?

The Truth is bitter but necessary, no any suggestions on how to make things right

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Why is evry1 criticising Nollywood??

Cant we just support our ppl for once?? At least they are doing something tangible rather than doing nothing and then resorting to crime and other things disruptful to the country!

The only people holding back the progress of Naija is Nigerians.

We need to learn to encourage one another more, and give suggestions for improvements not just criticise, criticise all the time!

Na wa for Nigerians!

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3 things why Nollywood continues to produce more crap, illiterate movies than good ones

1: PIRACY, good or bad, the cheap pirated movies will sell and Nigerians will buy and watch cheap nonsense cos there is nothing else on the table in terms of alternatives (like really good Nollywood releases)

2: FUNDING is primarily from personal savings or some big Alaba trader who sponsors the movie and expects top naira for his effort. so scripts are a mish-mash of old and played-out movies, Roles are stupidly dim, like the roles Mercy Johnson plays (either Thighs or Bra will do).

3: AUDIENCE no get mouth to complain and get their money's worth

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NEVER! NOLLYWOOD IS FULL OF NINCOMPOOP. I'VE STOPPED WATCHING THEIR PRODUCTS.

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How about you critics invest in the industry? The housewives and market women who patronize them are not complaining, this is an industry that is waiting for innovation. Here is an opportunity to make it better, if you don't have solutions then stop complaining. Naija pple!!!

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y wuld dey tink of quality when they complete a movie production within 3days.

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with piracy eatin the industry, producers can not invest money into movie production because they re afraid that they might lose the money they spend. therefore, to improve nollywood quality piracy must first be deal with.

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@ Topic

The day Nigerians stop buy their useless trash.

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Unfortunately the quality of these nollywood films will remain low for a very long time that we cannot even foresee, the average common man that is  crazy about the films do not know nor care about quality, they are more in villages and the deep nooks n cranies, they don't watch hollywood movies to give them a basis for comparism on what they watch locally, even wen they have all opportunities of watching these forign films they never go for them, co's they don't enjoy them, they just want to see stories they can relate wth real life situations, they don't even know about diversification of movies,they lack ability to criticise anj judge quality, and the core of them are largely in the majority who buy these movies, hence the producers will never change, because of these low quality individuals they keep on smilling to the bank, not seeing anything wrong wth their movies, hence there will not be any improvement, but a lot of more bragging and self proclamations of mediocar achievements for a very long time to come is what we will witness. Believe ye me, nothing at all is going to change in the direction of quality, very unfortunate.

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Yoruba movies (with some exceptions) are always far from it, 7 in 10 films will always have a Babalawo scene (though not well performed). They always reminisce the 17th century

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That's what happens when a coun try fails without repair.

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Ghanaian movies are improving compare to Nollywood. "A sting in a tale", "heart of men", "Who loves me?", "Chelsea", etc are wonderful films with beautiful storyline.

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^^^^to make a "local" remake of a Hollywood or Bollywood movie is not the problem (everyone does it, Hollywood included) as long as it is done "properly".

the problem is that Nollywood doesnt do these movies properly. they just take any concept, for example:"Tyler perry's movie about a husband who dumps his old wife for a new younger one and, after he looses his money and falls sick, the younger one leaves him and the older one is the one taking care of him" and do the Nollywood version but they lack so much in character building/depth etc that you are left with something close to garbage.

you watch a Nolly movie and within 15mins you know where this movie is going. reminds me of the opening scene of Hollywood's A TEAM movie (with the mexican gang) that lasted 20 long minutes just for the audience to understand what kind of individuals the movie was going to be about!

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correct.

Also watched one nollywood movie and the storyline was cut from an Indian movie (Chori Chori Chupke Chupke - A story about triangular love) I had watched, but it didn't end like the indian movie. They wanted to change the concluding part to make it appear different but ended with a disjointed conclusion.

Personally the best way to tackle the piracy stuff is by showing the movie first in Cinemas, the world over there is piracy. But the indians follow the Hollywood system by first showing it in cinemas for at least a year before it is sold on Video Cassette, VCD, DVD, etc. In US most producers break even and even make profit through the cinemas before the movie is available on DVD, etc.

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Quality means expending more money on production but how would they reap that investment back in the face of the power of piracy and pirates?

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The Pretenders only have 10 more years at best

and we will be flushing them out

A Revolution is coming

Patience is what I plead.

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I kuldnt say it better thanks!

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SPOT ON,

3 weeks ago I was watching a Nollywood movie (against my will) 30 minutes into the movie, after changing one disc to another I realised that the storyline has been cut out from one of Tyler Perry's movie, when I told the people watching the movie how it ended, they said "I thought you said you dont watch Nollywood stuff"? yeah!!! I said that I have seen the Hollywood version and the most annoying part is that they STILL couldnt execute the crucial part correctly, the acting was so fake!!!

When you hear a Hollywood or Bollywood actor/actress talk about a role, they talk about the role they are playing as if the person is sitting next to them in the same room,

But when you hear a Nollywood star talk about a role, its I I I I I or ME ME ME ME you would be hearing, I saw some clip of the famous IJE movie, when you listen to how both Omotola and Genevieve spoke in the movie, it was the same in all their previous movies, theirs a difference in acting as an Ibo lady to a yoruba lady, or acting as a rich man's wife to a poor mans wife or been a student to a middle class office worker, but Naija its the same, every role has its own character when you look at Angelina Jolie speaking like an Eastern European in a movie, or Will Smith learning how to talk like Ali, or Matt Damien and Morgan Freeman speaking like African!!!

Lets say the Role of the true live story of Fela's mother was going to be screened a nollywood director would pick anyone to play the role whether she can speak like the character or not, but a Hollywood director would look for some go inside that characters world and adopt it, We have a long way to go and we are too scared to take the first step,

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we need to face our problems one at a time.I think what we have to do first is work on our storyline;most of which are whack.Then we can focus on acting, Piracy isn't helping either.

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Not just quality sound we need quality Stories not hollywood copyrited stories

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Dont agree!

I think some people realy dont know what standards are, especially those who have been addicted to nollywood for a while.

Have you seen the way some people react while watching the movies that should make you puke?getting involved in tales that make absolutely no sense to a grown up?

I daresay they will improve when their audience improves enough to ignore totally the hogwash they churn out regularly and praise to high heavens the ones that come out with some self respect.

ONe more thing is that i think there should me a govt regulation that limits the number of movies someone can act in a year,so the artistes are more careful which scripts they accept.

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nobody likes substandard stuff

but the nature if the market is making it so,

pirates are having a field day and most of the films produced, struggle to break even

and you expect these producers to invest millions in celluloids,

it just dont make business sense, and till the market clamps down on pirates, we would have to be content with home videos

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Not until those money hungry directors are fired. . .

Nollywood would continue to be garbage.

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I heard a lady talking on one of the Nigerian radio's in London, she was an actress (yoruba actress) and they asked her about one of collegues that recently passed away (this was almost a year ago)

The lady (I cant remember her name) said that, the rumour was lack of rest led to the actress's death,  that the lady has been working round the clock all year round,  which was shocking,

The lady also said that the pay was so poor that by the time the manager, agent and so many 3rd parties take their cut they are left with less than 10k naira,  I nearly choked on my food when I heard this,

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^^^yep,20 films talking bout poor boyfriend dating girl from a wealthy family

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@oyinda

the problem is that, with rampant corruption in 9jaland, we are lucky if half of this money goes towards improving the image/quality of Nollywood as an industry.

maybe they should set a certain standard of movies, in which, any movie who doesnt pass the required criteria shouldnt reach the masses. . . . . . . . .but that would be too difficult to implement.

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I guess Nollywood is being cost-conscious cos to produce quality movies will cost whooping sums of money. However, they can produce quality movies by being painstaking, & slowing down on mass production. Hollywood can spend up to 1 year to produce 1 movie. Nollywood on the other hand can produce 50 or 100 movies in 1 month. Why the rush? There is need for them to start paying attention to quality work. It will boost the image of the Industry considerably. NAJALYN

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i don't know. . . If I'm not too lazy, I'll go and dig it up. lol

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^^^^ what was the grant for? given to whom?

as for the latest movies being better: i must have only watched old movies. . . . . . . . .

sound quality: horrible, especially when actors are shouting indoors.

picture quality: improving but the camera work still lacks.

lighting: horrible horrible horrible!

editing: do they even know what the word means?!

as for having the mic inside the shots, it seems to happen on EVERY movies.

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supposedly Nollywood got a $20M dollar grant and recently a $30M dollar one. they need it.

also a good number of their movies have been going to theaters now instead of straight to VCD/DVD.

so they make money that way. . . although there is a need for more cinemas around the country than the only 3 they have now.

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actually. . . Nollywood has been doing that of recent. Of course there are still the ones that aren't so good.

but lately they have better picture, sound, storylines, etc. . .

this is no longer Nollywood from 2007 and before, its a new thing.

I'm a Nollywood addict, so. . . lol

besides, the average home view does NOT care about the quality or whatever, just the story being told and to be entertained.

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@validator

i can understand your point BUT since Nollywood is in its infancy, bringing quality work as an artist should be more important than financial gain. anyone who goes into this business for financial gain has lost the plot (judging by the dvds out there, it seems they all did).

i dont think you need THAT much more to bring the quality that is lacking in most movies.

also i thought the gov. was starting to do seizure of illegal dvd sold in markets etc

as for the poor storylines, i rest my case!

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@MrBrownJay,

Please look at it this way:

The effect piracy has on the Nigerian music industry is quite different from that of the movie industry.

In music if your work is pirated and duplicated en-mass,you will become more popular and will be called more for live shows.What you can not gain in CD sales you will gain in live performances.But in movies,the money depends almost sticktly on CD/DVD sales.

Here is a quick math:

For a movie that costs 40M naira to produce,if you sell each original CD at 200 naira you will need to sell 200,000 copies to break even but the pirates will break even by selling less than a thousand pirated CDs at 100 naira each because of their much lower cost of production.They will quickly outsell you.Yet,you must fulfill your obligation to the banks.If the law of the land can not help you the only solution will then be to try minimizing your risk by doing it on low budget.

My point:

If the government is aware that the industry is big and a very important revenue generator for Nigeria,why is that industry not well protected like the banking and oil sectors?

NOTE:I am also pissed off when I see the same story line and poor quality in almost all Nigerian movies but then,good stories are a product of a well protected intellectual property and also good quality comes when the law makes it easy for you and not your enemies to reap the fruits of your labor.

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I beg jare, the shooting of the film is slightly better but the acting is the same, to crown it they decided to get interational actors / actresses with the same ability as their Nollywood counterparts, its like watching Vivica Fox during her early years,

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^^^yep,20 films talking bout poor boyfriend dating girl from a wealthy family

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@MrBrownJay,

Please look at it this way:

The effect piracy has on the Nigerian music industry is quite different from that of the movie industry.

In music if your work is pirated and duplicated en-mass,you will become more popular and will be called more for live shows.What you can not gain in CD sales you will gain in live performances.But in movies,the money depends almost sticktly on CD/DVD sales.

Here is a quick math:

For a movie that costs 40M naira to produce,if you sell each original CD at 200 naira you will need to sell 200,000 copies to break even but the pirates will break even by selling less than a thousand pirated CDs at 100 naira each because of their much lower cost of production.They will quickly outsell you.Yet,you must fulfill your obligation to the banks.If the law of the land can not help you the only solution will then be to try minimizing your risk by doing it on low budget.

My point:

If the government is aware that the industry is big and a very important revenue generator for Nigeria,why is that industry not well protected like the banking and oil sectors?

NOTE:I am also pissed off when I see the same story line and poor quality in almost all Nigerian movies but then,good stories are a product of a well protected intellectual property and also good quality comes when the law makes it easy for you and not your enemies to reap the fruits of your labor.

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I have just One question for them which says, why should they use one story to produce 100 movies within 3 months.

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I beg to disagree, the private screenings might not be for few individuals. If you look carefully at the DVD cases you will find that movies are not meant to be shown on oil rigs, on public TV etc. So if the staff club of a company like SPDC, ExxonMobil decides to arrange screening of the movie for their staff its a part of private screening. These are previously untapped sources.

When I was in UI, Tunde Kelani used to come around to screen ThunderBolt - I can attest to the fact that he had a full house for the two shows he did daily on three different days. Infact he had to come back for a second screening one month after.

Cinema viewings are okay but there are few cinemas in the country, there is nothing stopping these producers from going to screen their movies in our universities. That is a litmus test for the acceptability of the movies.If the movie tanks after just one day then its not gonna sell at all.Just imagine showing movies in the federal institutions alone - am sure a good movie shown at NGN500 will likely make tens of millions.

That is why I said producers need business savvy and education.

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"IJE: The Journey" is one of the very few Nigerian films with quality.

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