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Is 'Propre' a good name for a GSM network service?

Hello,

A friend of mine on the forum is planning a new GSM network service that aims to make it possible to make cheap voice calls to MTN, Vmobile, M-TEL, Glo Mobile and others networks from a GSM phone on an existing network?

He wants to know if the name 'Propre' is a good name for such a service. Is it? Please drop your vote in the poll above, and drop your comments below. Thanks!

Seun

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7 answers

It doesn't have to end in "com". Remember it was just a suggestion.

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Anyone ever read the book Seven Habits by Stephen Covey? Sometimes you need to step outta the box, shift your paradigm. Why should it be restricted to a name ending in com? Why dont we as Nigerians encourage creativeness? Why must we all do follow follow?If the name is properly marketed, then it will be a success. Microsoft did not start up as an overnite success. A lot of corporate names we know nowadays are names that if dreamed up off today, people would put them down.

I dont see anything wrong with propre as far as am concerned. Get the proper marketing guys and dream up a beffiting pay-off line and sell it to your public.

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Or something like Wellcom or Welcom. Since all these telecomms network end in "com" and this also means "Welcome".

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Coming up with a business name can be difficult but the guy needs to come up with a better name than that.

Fair enough a competitive strategy based on price is going get you a piece of the marketshare but you want people to be able to remember the name of your brand straight away.

Propre doesn't do anything for me...

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My opinion is that since you are providing a service and a competitive one at that, it would be much easier for people to know what the service is all about at a glance and one way is from the name. A word like "propre" raises a lot of questions like what does it mean? is it an English word?so what is the service all about ? etc. But when you say cooltalk, Nextcall, Alltalk etc you do not need a soothsayer to tell you it has to do with telecoms, just like I would be dazed if you tell me otherwise. It is all about branding.

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Propre is a French word for "clean" or "smart"

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What does that mean and signify?

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