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What Is Search Engine Marketing (sem)?

Per the request of fellow forumite, I am starting this thread. It is meant to be a living document so everyone is encouraged to contribute. Also, what I say isn't golden. If I make a mistake, someone please keep me honest.

Here it goes:

Search Engine Marketing (SEM), in lay-man's tems is what you do on your site, in order to promote it, to ensure that it ranks highly in search engines (google, yahoo, etc). The goal is here to reach certain metrics (converting visitors to buyers, getting people to spend more time on your site, etc).

It comprises PPC (Pay Per click, the ads you see at the top and to the right side on google for example. More on this is another post) and Search Engine Optimization (SEO) which is what you do, that doesn't cost you a thing, on your actual site to ensure high rankings (content on your site, layout of your site, load time of your pages, etc)

This is pretty much it for a first post. make sense? I would rather a majority say it does before moving forward. Again, others are free to chime in.

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53 answers

Search Engine Marketing is powerful way to attract attention of more online visitors who are actively searching for products you offer by placing sponsor links on pages displaying results of keywords relevant to yoru business

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Hi there, The SEO marketing is really good way for online marketing. I am new to the seo field, I am really glad going through the thread that is shared here regarding SEO consultants. Please do share some information about the grand rapids seo consultants.

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Search Engine Marketing is marking of your products through buying search engine traffic. If you have heard of adwords and know about it; that is search engine marketing. you must have noticed that sometimes some search engine results show up at the top in a light red background in google. those are paid search results and that is also known as search engine marketing. http://TechBase.Info

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Thanks,

TOP 1 Oli sintetik Mobil-Motor Indonesia|ac-elektrik.com

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www.9jaboys.com is the best forum community on mobile and pc free browsing tips and tricks. Register today.

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Search engine marketing is the promotion of a website on search engines through pay-per-click programmes while search engine optimazation is the positioning of a website for good ranking in search engines. Visit http://www.netlinkmvt.com/searchengineoptimization.html for details.

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You also use bulk sms to target your audience effectively. If u need where to buy bulk sms as low as 0.95kb and naija phone numbers as low as 0.40kb contact me at 07033668618

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You also use bulk sms to target your audience effectively. If u need where to buy bulk sms as low as 0.95kb and naija phone numbers as low as 0.40kb contact me at 07033668618

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the us of th power of search engine for increase your market share

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good content - search engine optimised - good traffic - high bounce rate - increase time spent on site - good converting rate - job donegood content - search engine optimised - good traffic - high bounce rate - increase time spent on site - good converting rate - job done

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By SEM we means search engine marketing, it is a marketing tactic through which we market our products and services in search engines. This can either e done by link building and SEO to achieve high rankings in search engine results or you can also achieve it by paid advertisement like Google Adwords

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@all :

lets say i'm trying to choose a name for a cityportal and the .com is taken, am i better off with the .net or city(something).com, from a seo/sem, traffic, usability perspective?

E.g. Is ikeja.net better than ikejaweb.com or will i be driving traffic to ikeja.com, my competitor by using a .net name?

Seems .com is always easier to use or recall, but the .net option seems shorter here.

Which would you choose and why, bearing in mind a .com exists?

Thanks!

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Xup u have created a very good topic in dis forum kip it up@yawa ti de, wats up dude u can add me on facebook via bjstardom06@yahoo.com pls i wanna chat wt u@adino

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What you described is website optimization. Search Engine Marketing is paying to market your website on search engines. It can be paid or non paid. Paid example: listing at the top and side of google results pages.

Also not to be confused with Search Egine Optimization. Definition upon request: info@nigerianwebhosts.com (always ready to help)

Thx

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Small business seo services that gives businesses the ability to maximize search engine exposure and convert more visitors into dollars.

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Simple SEO can make one Better SEM

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Search for JOSEPH EGBEDI on facebook latest info

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You can quickly learn and dominates all the search engines right here http://www.totalcontentdomination.com/index.php?id=ezekiel4u

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Search Engine Marketing is the way through which you can promote your business world wide. It has many phases Like:- S.E.O(Search Engine Optimization), S.M.O(Social Media Optimization), SMM(Social Media Marketing), PPC(Pay Per Click) & etc.

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hello everyone,

this is alok.bolcitybol.com is my site where you can get more space at no cost for ads in india at anywhere.I hope you like it.free classifieds india

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It is functionally necessary.

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why not do it, so market

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i have a software to maximaize you seo efforts or you can even use it to start an seo businees . it does keyword research, web analysis, competition analysis and the likes.

softwares such as seo elite , ibp or traffic pro . i can get it for you at a huge discount . write or pm me

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Once you perfect your Search engine Marketing, how will you make payment to providers or receive payment on your website? Have a look at OnlineNaira - http://www.onlinenaira.com.

If you choose OnlineNaira to collect your money online, we'll give you all the support you need in order to fully integrate OnlineNaira into your website.

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here it is

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Search Engine Marketing is gaining much importance in the online business world. It has become a necessity. Marketing your site through search engines is a necessity for an hour now. In other words, the SEM experts using the network of sources to promote your business website. Once the site gains the prevalence then of course there is the possibility of obtaining a huge amount of visitors to your web site, or the growth in traffic will lead companies to increase sales.

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Here is the website,

you can get the complete usage of the search engine visibilty from the website www.tuctail.com When comes to searc engine marketing you can customize the website by web analysis,submission and reporting.get clear picture from website

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The SEM is meant to be both a tutorial and a general information resource.If you frequent other prominent SEM resources you will find that this tutorial, like most search engine promotion sites, tends to go over the same ground. This is because there are no secrets to successful search engine positioning - just experience, a lot of research and tons of hard work.

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Pls ride on,am listening.

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Let this thread come back alive. I need

a Nigerian SEO expert

SHALOM

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SEM is often used to describe the events connected with the researching, presentation and positioning of a website in search engines for maximum exposure of your website. It is the overall process of combining the two processes of SEO and pay per click advertising.

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yawn after read full discussion thread. As i don't have knowledge how to permot a website in yahoo or google by doing optimization. if you know kinda helpful thing, which make me helpful to do SEO on my web blog then plz suggest me. I also wanna do SEM. as it's seems to be a doing internet marketing.

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To get a real explanation on sem why not try www.successimpacts.com/blog for details on advanced search engine marketing and other internet marketing startegies

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The African continent fared world’s second highest when Traffic compared the global internet and mobile phone usage statistics of the current decade. The region’s internet penetration rate between the years 2000 and 2008 grew to a whopping 1,031%, pulling Africa upwards on the list of countries with highest internet usage. African countries with the highest number of internet users include Egypt, Nigeria, Morocco, South Africa, Algeria, Sudan, Kenya and Tunisia. With over 44 million internet users, these countries constitute over 82% of total African users.

Of all African countries, Nigeria fared the second highest in internet penetration, and the fastest growing mobile market with triple-digit growth rates. As of June 2009, Nigeria’s population count was 149,229,090 and the number of internet users touched 149,229,090 constituting 7.4% of the whole population. The country boasted 500 broadband internet subscribers as of September 2007 with more than 400 ISPs licensed so far. Nigeria is Africa’s topmost competitive fixed-line market with over 50 companies licensed to provide fixed telephony services.

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i don't think you guys have a really good clue of what SEM is. No nigerian internet marketer whether dead or alive can comfortably boast of doing search engine marketing. let me tell you, it is not as easy as you think. very difficult but can make you millions of dollars if done properly. without much ado hop to my blog @ http://infofornigerians.blogspot.com/

to order your SEM ebooks pls check the internet marketing category

call MK FOR more questions

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just visit www.easyebookz.org to get some interesting ebooks on that

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Very intuitive! Seems you know this very well, i'm impressed. I will just state that you did not really emphasize the importance of the title tags and the keyword density percentage required to get the site ranked high for the keyword search. but i understand, cos we could write a whole book on this and why not. Lets all come together and write a book on SEO with all our collective knowledge that Nigerians can be proud of. Once again great post.

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Search engines are those searching software mechanisms in the internet such as google, yahoo, msn, etc that assist researchers or you and I, when ever we want to write find out something from the internet. For instance, if you want to search for the poorest Economy in the whole world, just type on google "the poorest Economy" in google and click search. Google will now search the net arrange your answers in order of importants to your questions.

   Then, SEM is submitting your websites to these search engines. Check felywebhosting, click on web submitting butting for more details

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SEO Website Design & Development

The first thing you need to think about when it comes to SEO is literally the basics of your site. It's very important that your site is designed and developed to be SEO friendly. If it is, it'll be a lot easier to optimise your site for Google, SEO marketing will be easier to carry out, and your site will have a better chance of being ranked highly by search engines.

When you're planning an optimised SEO website, you need to keep the following in mind:

The structure of your site is an important factor in SEO. The URL of each page should relate directly to the type of content that the page contains, and all pages should be reachable from any other page. Site structure, and the associated navigation, has an effect on the way that search engines crawl and index your pages. Site speed is becoming another important factor, particularly with Google's recent announcement that how fast the page loads may have an effect on your sites search engine ranking.

The structure of your internal links, and the anchor text that is used for them are also factors to bear in mind. Relevant anchor text, relating to the content of the target page, will be considered more credible by search engines. It's also a good idea to have internal links to other pages in the content of your site as well. Don't just rely on the navigation to point to important pages, but reinforce their importance with additional, internal links. It's also a good idea to ensure that your site uses H tags correctly to identify the various levels of headings. It's especially important that your H tags follow the standard numerical sequence. If you have an H1 Tag, followed by an H3 tag, search engines may assume that you have missing information on your page.

Finally, ensure you use optimised meta data for your site. Page titles are particularly important, but even though the rest of the meta data isn't necessarily used by search engines, they are used by directory sites and the like. Which in turn, are crawled by search engines. For the little bit of extra work they represent, it's worth doing properly. And while your meta description may not affect your ranking, it can easily affect the chances of visitors clicking on your site, as search engines will tend to use the meta description below the link to your site in their results.

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I was asked by a friend to review his blog, after he had complained to me that he was not getting any traffic. He had taken my advise and had postings that had high keyword density. On reviewing his blog, which was nicely written, I found out what the problem was. He had submitted the blog to be indexed by google, yahoo, bing or with any search engine for that matter.

So first before talking about SEO or SEM let's start by submitting our blogs

To submit to google go here http://www.google.com/addurl/

To submit to Yahoo go here https://siteexplorer.search.yahoo.com/submit

To submit to Bing go here http://www.bing.com/webmaster/SubmitSitePage.aspx

You could also use popular free third-party services to automatically submit your site to multiple engines a good link I always use is http://www.searchengineoptimising.com/free-search-engine-submission

SEO, (search engine optimisation) is the process or strategy by which a site achieves high rankings in search engine results, when people search for the keywords that are associated with your business.

High rankings mean increased visibility, more visitors, and greater trust in your site. And in turn, these factors (among others) translate into even better search engine rankings.

An SEO-Marketing Strategy -There's no such thing as a quick SEO fix. Search Engine Optimisation can't be a once-off effort. SEO needs to be an ongoing strategy that builds up its effects and improves your site over time. Here at SEOResults, you'll find a wealth of resources about search engine optimisation, including the various aspects of your site that can be optimised.

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hi nairalanders

how u doin. just wanna appreciate u all.

i wont lie to you av always been gaining something each time .

keep it up. see together on TOP.

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The Web is becoming our virtual shopping mall. Small businesses that make an investment into understanding different types of organic and paid search approaches and using those most relevant to their business will have a big advantage in bringing in traffic.

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You are right, that is what Search Engine Marketing means.

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No yawa, I disagree with your definition of SEM! SEO is totally distinct from SEM itself. SEM is just marketing your site via SEs while SEO is the art and science of seeking top place in SERP!

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To Me, SEM is simply the art of generating massive traffic using the search engines as a leverage. Regardless ofit being free or not.

Cheers.

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sem is simply paying money for your ads to be listed in the search engine. Now the master, talk about how someone can be successfully with SEM. I believe that it is very risky doing ppc, because you may bid without any sales conversion. Now let the cat out of the bag.

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A lot of sense is there carry on.

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